Making Your Online Presence Known

  • Online Advertising

    Online advertising offers many advantages over more traditional advertising media, allowing business owners to deliver relevant, personalized and timely messages to their customers at a fraction of the cost. Traditional media such as flyers offer no way to hone in on your target market. Your budget is spent on showering your ad over as many people as possible, in the hope a few will see your message and act. Online advertising gives us much more control. Websites such as Facebook and Google can tell us who to target, based on their profiles and search history. This allows us to target key messages specifically to those people who are most likely to purchase.

Search Engine Optimization

Search Engine Optimization (SEO) gets extremely involved and if not done correctly can easily get your fantastically looking website to only show up on page three or four of a search engine’s search results. Research shows that websites on the first search engine results page receive almost 95% of web traffic, leaving only 5% for remaining search results for other pages. Google Ads looks at the keyword optimization on your website and gives you a quality score on the optimization. This will basically determine how often and at what position your paid for advert will display. There are many other factors that needs to be looked at including page speed and structured data.

  • Web Site Analysis

  • Keyword Research

  • Competitor Analysis

  • Back Link Building

  • Page Speed Optimization

  • Website Structure

  • Responsive Web Design

    A well-designed website must be a balance between a piece of art, simplistic layout that’s easy to navigate and the ability to motivate a visitor to select your business above the competition. Website design is not just about the front-end that a visitor experiences but also the background configuration to make your website design search engine friendly, to obtain the highest possible position in search results.


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